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Head of PR

99 Fire Films Award 2012

Short film – competition and award during Berlinale, Berlin

  • Structuring and implementation of all communicational measures for short film award
  • Sorting and extending of existing journalist distribution lists
  • Writing press statements
  • Germany-wide addressing of Journalists in print, TV, Radio and Online
  • arranging and releasing measures with sponsoring partner Fiat
  • Coordinating external PR agency
  • Connecting Jury-celebrities with media and journalists for
  • Organization and briefing of EPK-Team
  • Coordinating Journalists on red Carpet during event
  • Media-monitoring and clipping

 

  • Achievements:
  • Achieved media-coverage: 96 Print-Titles , 20 Radio-stations, 14 TV, 315 Online Sites
  • Achieved media-value: media coverage: 96 print-titles, 20 Radio-Stations, 14 TV-channels, 315 Online channels
  • overall media value: more than 5.587000 Euros